Workshop on Big Data Analytics by CURIN

CURIN organised a workshop on ‘Big Data Analytics’ and it was conducted by Mr. Neeraj from Infosys, Chandigarh.

Big data analytics is the process of examining large data sets containing a variety of data types, i.e., big data, to uncover hidden patterns, unknown correlations, market trends, customer preferences and other useful business information. The analytical findings can lead to more effective marketing, new revenue opportunities, better customer service, improved operational efficiency, competitive advantages over rival organizations and other business benefits.

The workshop stated that big data analytics enables organizations to analyze a mix of structured, semi-structured and unstructured data in search of valuable business information and insights.

The students learnt that the primary goal of big data analytics is to help companies make more informed business decisions by enabling data scientists, predictive modelers and other analytics professionals to analyze large volumes of transaction data, as well as other forms of data that may be untapped by conventional business intelligence (BI) programs.

The workshop was a big help to our students as it gave insight on the topic.