MBA Marketing students of CBS got an opportunity to experience with Retail Project at Big Bazaar

MBA Marketing students of Chitkara Business School got an excellent opportunity to experience one of India’s largest shopping fests “Big Bazaar “Sabse Saste 5 Din”. This is an annual activity at Chitkara Business School wherein students of Marketing are assigned to Retail Project to get hands-on experience of managing customer, retail business, inventory, etc on the real grounds.

The students were part of the sales team of the store and experienced selling and marketing from a different perspective. This experiential learning experience was a perfect blend of knowledge and fun. Students showed immense vigour and in many cases overachieved their targets. Two students from France also participated in the event and learnt retail the Indian way. Big Bazaar management appreciated the efforts of the students and congratulated them for their support to make this event even bigger. At Chitkara Business School, we are committed to providing such opportunities to our students.