Shape consumer experiences acquiring specialised knowledge in sales and retail industry.
With India emerging as one of the fastest retailing destinations in the recent Indian marketing scenario, our Master of Business Administration degree in Retail Management serves as a perfect launching pad to kick-start a lucrative and thriving career in the Retail world. Our top-ranked MBA in Retail Management program offers a solid foundation in entrepreneurship and management with a focus on the retail industry and will set you up for success in the corporate ladder across diverse roles in Retail Management for both domestic and international businesses.
Primarily, the program offers specialised knowledge of management as well as sales and marketing strategies relevant to the retail industry. Through a blend of theoretical concepts and hands-on application, this degree program helps to hone your managerial, leadership, and communication skills. It also seeks to meticulously explain consumer behaviour and how this can help businesses grow. Furthermore, you will learn to think critically and interpret business data and gain the much-needed competitive edge in the marketing world.
This highly specialised MBA program comprehensively covers a wide range of specialised courses which include Sales Management, Marketing Research, Consumer Behaviour, Financial Management, Negotiation Skills, Selling and Branding. The curriculum is designed to broaden your understanding of consumer trends and improve your merchandising skills. Regular practical projects and dissertations are compulsory during the course. Students are also assisted with internships in the final year of their course for on-the-job experience.
The 2-year MBA Retail Management program spans 4 semesters, using module-based teaching with subjects of two to three credits, each involving 18 hours of study through classes, projects, and assignments.
Our MBA Retail Management graduates may look forward to a progressive and a gratifying career as, but not limited to:
In order to pursue MBA in Retail Management, the students can start their application by:
The collaborative environment at Chitkara Business School not only helped me develop a great association with my peers but also with important people in the industry. I grew significantly in the two years of my management program while developing strong analytical and critical thinking skills. I was able to hone and refine my management and communication skills, allowing me to be a more effective manager. I am grateful and proud to have been a part of Chitkara Business School.
Mahima Vashist
Unit No. A 201-202
Elante Mall Office Complex
Industrial Area Phase 1
Chandigarh 160 002
Chandigarh-Patiala National Highway
Punjab 140 401
