Empowering Retail Success through Innovative Leadership.
Chitkara University’s coveted 3-Year Bachelor of Business Administration program in Retail Management is a unique program that offers a solid foundation in entrepreneurship and management while delving into the retail industry. Through a blend of theoretical concepts and hands-on application, the program hones your managerial, leadership, and communication skills. The industry-led curriculum seeks to enrich students’ know-how in consumer trends and enhance their skills in merchandising processes.
The BBA in Retail Operations at Chitkara Business School integrates excellent instruction with cutting-edge research on consumer behaviour, sales and retail marketing. The program specialises in traditional and digital retail functions and is tailored to the unique and growing needs of the retail industry, including strategic thinking, advanced communication skills, organisational development, and market planning.
Our 3-Year BBA in Retail Management program offers the opportunity to extend your studies by one year and graduate with an Honours degree. In the fourth year of the BBA (Hons.) in Retail Management program, we offer our students the following three distinct options to choose from, each designed to elevate their academic and professional capabilities:
This 3-Year BBA in Retail Operations program ensures direct access to industry through mandatory practical exposure in retail stores and employee retention design. Students selected for this program receive a stipend from the industry partner right from the start.
The innovative and rigorous curriculum of this program, designed strategically sets up graduates for assured success. On successful completion of the program, deserving eligible students can expect placements in some of India’s largest retail brands.
Note: Non-credit courses are also offered other than curriculum like community service, Literacy Initiatives, Short term Internships, Summer School, Exchange Programs with International Exposure as a means of providing experiential learning and enhancing the knowledge of the students.
Please note that we also accept SAT Score for admission.
Our BBA Retail Operations students may look forward to a progressive and a gratifying career as, but not limited to:
In order to pursue BBA Retail Operations, the students can start their application by:
The BBA program at Chitkara Business School has been the best career move I made. The program was quite rigorous and extensive, but extremely rewarding. I gained a deep understanding of the theory behind business processes and was comprehensively prepared to face real-world scenarios which provided me with the most in-demand market skills. The networking opportunities were incredible, and I find myself industry ready, all set to face complex challenges in the corporate world.
Aayush Sharma
Chitkara University
Chandigarh-Patiala National Highway, Punjab 140 401
Chandigarh Information Center
Unit No. A 201-202
Elante Mall Office Complex
Industrial Area Phase 1
Chandigarh 160 002
