MBA in Marketing at Chitkara University: A Master’s in Business Administration is one of the most popular postgraduate degrees today. With the number of students pursuing an MBA, you and your MBA degree must stand out in the crowd and catch everyone’s eyes. Marketing is a field that will never become outdated.
Companies can never work if they can’t market their products. Thus, marketing is an exciting field to study and companies invest a huge amount of money to analyse different techniques for marketing their goods and services. Chitkara Business School is one such place where the faculty is their strength and students their pride.
Also Read: Requirements For Doing MBA In Marketing
Why Choose & Pursue MBA Marketing at Chitkara University
They reimagine marketing by closely following the evolving strategies and incorporating the latest global trends in their curriculum. So, if you question why to pursue an MBA in marketing at Chitkara University, here are the reasons, let’s get into details:
- The quality of the MBA Marketing Programme at Chitkara: At Chitkara Business School, MBA in marketing is a 2-year full-time degree course. It follows module-based teaching with subjects of different credits. In the first four terms, core management subjects are covered with special emphasis on Marketing Management followed by a three months mandatory industry internship. The faculties at Chitkara bring an in-depth experience both academically as well as professionally to keep students abreast with the latest business strategies. The solid scores across the key metrics such as employability, return of investments (ROI), and alumni outcomes prove why Chitkara is seen as one of the best business schools.
- Value of MBA Marketing: Every year the retail, apparel, healthcare, and other companies launch their new products which have to be marketed. All this is not possible without a good marketing team. Marketing professionals are especially required to venture into more unique markets and territories. Chitkara University provides a strong foundation in disciplines of core business like advertising, branding, market research, and online marketing in order to help the students to study consumer behavior and create marketing plans for products and services.
- Variety of career options for the students: MBA graduates in marketing have multiple career options to choose from. These professionals are recruited in various profiles such as New Product Manager, Market Research Analyst, Content Manager, Communication Manager, Sales and Brand Manager, social media manager, Marketing Head, and Public Relations Manager. The top campus recruiters at Chitkara University are HCL, Coca-Cola, Sony, Asian Paints, Apollo, Philips, Patanjali, etc. Venture capital is on the rise in India and there is no better time to satisfy the hunger of investors who are ready to invest in the next best thing. India is a hotbed for entrepreneurship. Choosing Chitkara University for your MBA could be a great way to hone your start-up skills and gain the knowledge to launch your own company.
Also Read: What Are The Pros And Cons Of Doing An MBA In India?
- Rankings and Awards: Chitkara Business School has been ranked 1st in the North Zone and 12th in India in the list of Top 30 Business Schools under the University Program in “Indian Institutional Ranking Framework” (IIRF) 2022. Chitkara Business School has also been ranked 5th in the North Zone and 21st in India under the “Top 50 School of Eminence for Employability” category and ranked 6th in North Zone and 27th in India in the list of “Top 100 Business Schools”. It is also ranked 1st among the “Top Private Business Schools in Punjab” in the CSR-GHRDC B-School Survey 2021.
- Salary Potential: The salary of a management graduate is at least three times more than any regular graduate or postgraduate. An MBA degree in marketing lays the patch to a successful career. The average salary of a new MBA marketing professional is Rs.6-8 LPA. With seniority and promotions, you can earn big bucks from it. The salary depends on a few factors such as the city you live in, the industry or sector you are working in, the college you graduated from, and the size of the business. Depending on these factors one can expect a salary anywhere between Rs. 6 LPA to Rs. 50 LPA in India. At Chitkara, a student is trained to bag such huge packages and flourish in their careers.
- Right set of skills: An MBA in marketing at Chitkara equips you with the right set of skills. Vital skills such as risk assessment, logical analysis, crisis management, communication skills, etc are the base of teachings at Chitkara. During this course, there will be simulations of real-life challenges and crises and the students learn to tide over them with a calm mind without committing any grave errors. The internship programs at Chitkara University give the students a chance to witness the first-hand experience of what it’s like to be in the marketing world.
- Aims and Missions of the Chitkara Business School: The main aim of Chitkara Business School is to make each and every student industry and society ready. It aims to provide employability, and real-time solutions to industry and social problems through intense research and innovation, to deliver the best academic and enhanced learning experience. Chitkara has missions to enhance innovation and social entrepreneurship in collaboration with industry and to develop ethical future leaders who would be capable of managing change and surviving in a globally competitive environment. All these features make Chitkara University, a one-stop destination for any student who aims to pursue MBA in Marketing.
Also Read: Future Job Opportunities After MBA In Sales And Marketing
Conducive Environment at Chitkara University
Chitkara University aims to create a conducive environment that not only imparts quality education but also delivers value-based holistic development to all students. They also understand the importance of bridging the gap between the industry and academics. This is why they provide their students with a platform where academicians, industry stalwarts, entrepreneurs, alumni, and students can come together and interact with each other.
School of Management-Chitkara University
The School of Management endeavors to achieve academic superiority through value-based education, research, and industry interface to mold students into professionals who can make a difference as global leaders and entrepreneurs. With a vision of getting recognized as the first choice of students, faculty members, and industry in academics, employability, and entrepreneurship, Chitkara University does not leave any stone unturned to give the best to its students and portray the best in front of the world. With a motto, A Dream “To Lead”, A Dream “To Succeed” they push their students to recognize the latent power every individual possesses and then help them realize how they can have power and passion to drive them towards their success.
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